On "No Pressure" and its Antecedents

It looks like "No Pressure" is just the latest in a line of rather strange pieces of environmentalist messaging:

...Last September, shortly before the “Hide the Decline” story broke, doing to the left’s global cooling/warming/climate change/global climate disruption fantasies what RatherGate did for Dan Rather’s reputation, we noted a series of ads designed to “raise awareness” of “global warming.” Instead they raised awareness of how desperate the eco-left have been to escalate their rhetoric....

It's an interesting series of ads, and an interesting indicator of the first premises of a certain section of the environmentalist movement. A little freaky, in fact.